CBM 2010 to highlight "Green" campaign

CEBU, Philippines - To give boost to the growing advocacy to protect the environment, the upcoming Cebu Business Month 2010 chose to highlight the “Green” campaign among corporations and trade groups.

CBM, an annual month-long event to showcase Cebu’s business prowess is held every month of June, organized by Cebu Chamber of Commerce and Industry (CCCI).

This year, the 19th CBM 2010 will adopt the “Get Inspired, Go Green” theme, as the organization encourages the adoption of greening the environment to address concerns on the adverse impact of climate change towards sustainable economic advancement.

The annual festivity aims to highlight, celebrate, and inspire more successes in the Cebu business community by gathering industry stakeholders in a month of relevant activities and projects that will focus on Cebu’s winning industries, Information and Communication Technology (ICT), Tourism and Entrepreneurship.

This year’s overall chairman, Felix Taguiam, envisions grandeur CBM and expects sufficient support from various companies.

“Among others, we are counting on some groups eyeing a trade visit during the Cebu Business Month 2010,” said Taguiam.

Cebu has been hailed as the “No.1 Emerging Outsourcing City of the World” by Tholons Globalization Services, the leading global strategic advisor for Business Process Outsourcing (BPO) firms for two consecutive years 2008 and 2009.

Thus, the Chamber capitalizes on this strength through the “Cebu ICT 2010” which carries the theme “Green Is It! Cebu ICT and BPO Conference and Exhibition”.

The ICT 2010 seeks to consciously develop awareness on environment friendly technologies and initiatives as we continue to plot for the growth of the ICT and BPO ecosystem in Cebu.

In the area of Tourism, the “Go Green Tourism Congress” convened especially for the CBM will hold conferences and a showcase of Cebu’s best. 

A convention aptly called “People Enhancing Opportunities, Propelling Leadership Excellence” (P.E.O.P.L.E.) will feature success stories on exponents of Ecotourism.

There will be weekend mall shows that will feature exceptional talents of Cebuanos who have created waves in the local and international entertainment scene.   Furthermore, “Shop and Dine” organized by Cebu retailers, hotels, resorts, restaurants and other establishments promises to give discounts during the CBM. 

In the area of Entrepreneurship, “Meet the Business Icons” and the “Green Trails of Success” are the highlights, these will honor business icons that advocate green business culture through various eco-friendly processes and innovations.

On the corporate social responsibility side (CSR) on the other hand, CBM 2010 will hold a “Medical and Dental Missions”, “Mass Bloodletting”, and “Job Fairs” will complete the CBM Celebration.

Taguiam said this month-long event that will cater not only to Cebuanos but to people of different nationalities, will culminate in the “Grand Chamber Awards Night” where outstanding individuals will be honored in a night of glamour and glitz.

The “Visayas Area Business Conference (VABC)” and the “Annual Regional Retailers Conference” are two regional events that are added attractions to this year’s CBM.— Ehda M. Dagooc