Kabayan Hotels target local transient market
Kabayan Hotels is now targeting the huge Cebuano traveling market, most specially the government workers and students to sustain its market niche of Pinoy transients in
Kabayan Hotels, which is one of the accommodation facility brands operated by Legends Hotels International Corporation (LHI), is capitalizing on the growing number of Filipinos who travel to the capital city, as well as focus on another potential market, which is the Overseas Filipino Workers (OFWs).
With the expanded accommodation capacity of Kabayan Hotel in
The Kabayan Hotel-Pasay now offers a total of 250 rooms and is positioned as the value hotel for budget-conscious Pinoys who need to travel to
“We also have Kabayan Hotel outlets in other areas in Metro Manila, in Cubao [
At present, about 30 percent of the hotel’s total occupancy rate is coming from
She said one of the largest markets in
“We have a very specific market niche. We are targeting the cost-conscious Pinoy travelers, thus we are offering several room accommodation packages that will suit to every travelers’ need,” she said referring to the offering of single-pad accommodation, family room, five-hour rest and nap accommodation, group (six persons) accommodation, among others.
LHI is owned by Armadillo Holdings Inc., (AHI) a 100 percent Filipino owned company engaged in hospitality and accommodation, leasing, laundry and garments, and real estate development.
In an earlier interview with LHI assistant vice president Dante C. Cruz, he said that the group has plans to invest within P250 million to P300 million, for an establishment of a 600-room City Resort Hotel in
LHI, which is operating several hotel brands in the
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