Generali formally opens Cebu office

Insurance giant Generali Pilipinas formally opened its Cebu office last July 15 to serve the Visayas-Mindanao market better.

Generali Pilipinas President and CEO Dan Dally said that they are delighted to open their facility in Cebu. "This is a testimony to the commitment of providing quality service to our clients," he added.

Generali Pilipinas have become a one-stop-shop, which provides solutions to all your risk management needs, especially in life, savings, auto, home, small-medium business, employee benefits and other commercial lines.

Being a major insurer for nearly six years now, they are not just catering to the big companies. They also have focus on small-medium enterprise or the SMEs. "We have multiple channels and we offer multiple strategies to small-medium corporations in managing their risks," said Dally. "We are here to serve and help protect the financial income and the properties of our clients and what better way to serve them," he said.

"We are working very hard to develop a product fit for the needs of the people and make it affordable for the most rural or provincial area," Dally added.

On the other hand, Generali Pilipinas Executive Vice President for Sales and Marketing Joe Ferreria said their strength lies on recognizing the importance of their agents. "We support them not just the financial but also the educational side," he said speaking of the training they provide to their agents thereby inculcating the value of quality service they will provide to their clients.



And for the main reason why they are here, Assistant Vice President for Cebu Region BJ Joseph Legaspi said, "This is community service. It is more like giving back to the community."

Today, they are one of the biggest and strongest companies in the world, which comprises over 100 insurance companies operating in over 40 countries in 5 continents. Generali is the largest corporation in Italy, the 4th largest insurance group in Europe, the 5th largest insurance group in the world, and the 24th largest corporation in the world in revenue.

In the country, Generali Pilipinas brings together three big names in 21st century commerce: Assicurazioni Generali S.p.A. of Italy, Jerneh Asia Berhad of Malaysia's Kuok Group and Banco de Oro Universal Bank of the SM Group of Companies in the Philippines.

The joint venture agreement among the three determined partners was signed on March 26, 1999 paving the way for the creation of Generali Pilipinas Holding Company on June 18, 1999. This became the springboard for establishing Generali Pilipinas Life Assurance Company and Generali Pilipinas Insurance Company on July 9, 1999 and eventually obtaining a license to operate on September 8, 1999.

Generali Pilipinas Cebu Office is located at the 8th Floor, Pag-ibig Fund WT Corporate Center, Mindanao Avenue, Cebu Business Park, Cebu City. For more information about their services, you may call them at telephone numbers (032) 232-7209, 232-3465 or fax 234-4358. You can also visit their website www.generali.com.ph.