MANILA, Philippines - If you are an aspirational athlete or anyone with a busy lifestyle who cannot go a day without listening to music, you (and your ears) will love this piece of good news — yurbuds, the leading sport earphone brand in the United States, is now available in the Philippines.
According to the NPD Group, yurbuds is officially the top-selling “water-resistant earbuds†in the US by both units and revenue in 2012. This category includes the wide range of sport-focused earphones.
What’s their selling point, aside from being water- and sweat-resistant? Well, these earphones are guaranteed to never fall out. They stay put without hurting your ears, giving you a perfectly comfortable and enjoyable listening experience while you exercise or go about your usual daily routine.
Combining authenticity and ergonomics, yurbuds takes the earphone business seriously to come up with products that produce superior sound quality while being fun, stylish, comfortable and durable enough to keep up with you and your various physical activities.
In less than five years since it was established, yurbuds has already introduced new product lines based on research to understand consumers’ actual needs.
It continuously creates new products for specific user groups in the sporting community, such as the Inspire for Women and Limited Edition lines.
The Inspire for Women line has been a huge hit since it hit the market, generating a strong social buzz because of its design that was tailor-made to the contours of the female athlete’s ears.
The Limited Edition line, which features proprietary Triple Magnet Sound Technology, has also gained recognition — the Focus Limited Edition was named an International CES Innovations 2013 Design and Engineering Awards honoree.
These two rare, exciting product lines will be arriving in the Philippines soon.
Rich Daniels, yurbuds COO, credits their success to the brand’s authentic connection to sports communities and their drive to provide products that truly are designed for sports.
“As athletes, we spend our free time engrained in sports. This gives us a strategic advantage when it comes to developing products, as our entire team embodies our brand’s active lifestyle,†Daniels says.
With this success, yurbuds is off to a strong start in 2013. Looking ahead, it plans to continue researching, developing and delivering top-of-the-line sport earphones that meet the technology needs of today’s athletes.
“Becoming the No. 1 sport earphone in the US is really a testament to our entire team, our patented ergonomic design, and grassroots marketing efforts over the past couple of years,†says Daniel Deville, yurbuds director of marketing. “Our consumers believe in our product and the brand behind it.â€
And what a ripple effect it has made; it’s now being distributed in over 30 countries — the Philippines included. Grab a pair now and see the difference for yourself.
yurbuds is available at Planet Sports, The Athlete’s Foot, Runnr, Riovana, Chris Sports, PowerMac Center, R.O.X., Rudy Project, Islands Souvenir, IGig Center, The A Shop, Gold’s Gym, Nothing But H2O, Primo Cycles, and Specialized Concept Store.