F1 promo marks Bosch milestone 125th anniversary

MANILA, Philippines - The Automotive Aftermarket Division of Robert Bosch Inc., Philippine subsidiary of the Bosch Group, recently launched its Travel Free to the Grand Prix electronic raffle promotion in light of commemorating the German company’s 125th Anniversary this year. Every purchase of Bosch Aerotwin wiper blades entitles the buyer to a chance to win a free trip to the 2011 Macau Grand Prix. The winning entry will be drawn on Oct 3, 2011.

Harping on every motoring enthusiast’s love for Formula One, Bosch ties-in the promo’s functionality to the yearlong need for good quality wipers in tropical countries like the Philippines. Travel Free is also a tribute to the Filipino’s affinity for motorsports, which is the proving ground for leading global automotive technology suppliers like Bosch. The Aerotwin is a new generation of bracket-less wiper blade that lasts 20% longer than conventional wipers. It features a built-in Evodium pressure strip that applies even pressure across the length of the blade. Its form, function and aerodynamic design ensure maximum performance and noise reduction even at high speeds and rainy weather.

From Macau to KL

Parallel to this, every set purchase of Bosch Platinum-Iridium Fusion spark plugs from September to December also gives the buyer a chance to go to Kuala Lumpur for the 2012 Formula One Petronas Malaysian Grand Prix. Since its inauguration, the Sepang Circuit has hosted 13 Formula One races, four of which were won by former world champion Michael Schumacher, and two by fellow title holder Fernando Alonso. A draw on January 3, 2012 will determine the second winner of a four-day, three-night trip to see the Grand Prix.

Platinum and Iridium, the best of two technologies, are combined in the Bosch Fusion spark plug, providing optimum engine performance without increasing voltage requirement. Its yttrium-enhanced ground electrodes also ensures maximum power and an exceptionally long service life, which lasts up to 10 times longer than other competitors.

The Travel Free to the Grand Prix electronic raffle will also award several Bosch Aquatak pressure washers and IXO cordless lithium-ion screwdrivers to lucky winners. For information, log-on to www.bosch-carparts.com.ph.

Show comments