MANILA, Philippines - Foodsphere Inc. recently introduced a new product as its entry in the super-premium category of corned beef.
The 40-year old meat processor launched Highlands Corned Beef-Gold for picky consumers, being the only brand in the market with Angus beef.
Angus beef is a popular breed of livestock in North America and is famous for good quality and tender meat.
Angus beef has visible long beef strands that are soft, meaty, juicy, and oozing with the rich taste of premium beef. Jonathan Bendicion, AVP for marketing of Foodsphere, says the company set the bar higher for the canned meat market by introducing corned beef made with US Angus beef, considered one of the most premium beef normally served at fine-dining restaurants.
Highlands Corned Beef-Gold is available in a 320-gram easy-open can for only P150 at leading supermarkets.