Adding to the growing list of IAJ’s network are such giant industry names as Odyssey, O Music Video, Automatic Center, Astrovision, AstroPlus, Abenson, Music One, Tower Records, Sogo and Western Appliances.
IAJ president Andres Sanchez attributed this growth to an exceptional product line coupled with the company’s marketing strategy targeted at different levels of clients. He said, "we believe that the companies and the people who avail of our products and services do so because they trust our company and like the way we do business. Thus, allowing us to hold on to the number 1 spot."
He added that, naturally, in-a-jiffy’s aim is to maintain a competitive edge in the marketplace — focusing more on customer needs and not on competitor movements. "Being a customer-oriented company, we recognize the clamor for timely and value products that do not come with a precipitous price tag. Evaluating the market trends, as well as customer feedback is our top priority — that is the secret to our success," Sanchez added.
At present, innovative promotional schemes and product enhacement are in their developmental stage in order to attract additional strategic partners before yearend.
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