Pru Pop Run champions promise for health
MANILA, Philippines — Pru Life UK marks its 30th anniversary with the inaugural Pru Pop Run at the Ayala Triangle Gardens on Aug. 30, with a field of around 5,000.
The Pru Pop Run will feature five distance races bannered by the special 30K category that’s open to pro and seasoned athletes. Half marathon (21K), 10K, 5K and 3K for kids and families are also featured as Pru Life champions the mission and vision of its brand for health and wellness.
The Pop title pays homage to Pru Life’s “Promise of Protection” as one of the country’s leading life insurance companies as well as to the Filipino pop culture theme of the fun run.
“We want to spread it as we bring our brand to a promise for health, well-being and financial strength,” said Kats Cajucom, head of brand and integrated marketing communications for Pru Life UK.
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