Blazing with denim fever

MANILA, Philippines - The new Penshoppe billboards feature Akihiro Sato and Bea Soriano sporting the latest from the brand — the sophisticatedly sexy Denimlab Recut.

When it comes to denim, Penshoppe Denimlab jeans are always among the top picks with their great fit and wide array of styles and comfort. Now, these have been elevated a notch higher with Denimlab Recut. They’re sleeker, fit better, and definitely make any figure look hotter.

Penshoppe’s circle of denim ambassadors is composed of “it” guy Akihiro Sato, racing champ Matteo Guidecelli, actor-model Victor Basa, reality-game show champ JC Tiuseco and Matt Evans.

Denimlab Recut jeans are created to closely fit the body, especially the female form. The campaign showcases the many fit and fab ways to bring out irresistible looks with the right pair. Take a cue from statuesque model Bea Soriano, French-Filipina designer Solenn Heussaff and TV drama queen Melissa Ricks.

Cuts and models feature Fling, Flatter and Flirt for girls and Rock, Rule, Rebel and Ride (Carrot) for men. Penshoppe creates every pair of jeans to perfectly match any type of body, not the body trying to fit into the cut. As for craftsmanship, they are now made of better denim fabric stitching.

 For more information about Penshoppe Denimlab Recut, visit www.penshoppe.com.

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