Its also the reason why I relish discovering fashion entrepreneurs who havent (yet) succumbed to the lure of mass-produced retail. A commercial space in the mall doesnt always assure quality or class. Sometimes its those small-circle sellers whose contact numbers you have to hunt out which can give you the best finds, and, essentially what you really want. Two jewelry designers confirm this claim.
Ana Rocha and Macy Vida have been making gemstone jewelry for quite some time now, and although, not household names (yet), have created a clientele out of friends and other women who also value the knowledge that no nth fashionista has what they have. Their collections are limited and their pieces are one-of-a-kind. And their passion for what they do, as it shows in their pieces, is unquestionable.
Ana first realized her jewelry-making potential when Firma owners Chito Vijandre and Ricky Toledo saw her wearing her own pieces and encouraged her to put them up for sale. She took their advice, and turned a hobby into something more. Its a "hobby gone haywire," Ana explains. Jewelry-making has become a passion she indulges in and keeps amidst a slate of other job descriptions (she has her own interior and architectural design firm, she owns the Japanese restaurant Haiku in Greenbelt, and she does fashion fashion styling for events). Its also a hobby that she allots a lot of time to. A few times a year, Ana visits jewelry shows within the Asia Pacific region, where she purchases stones and updates herself on the latest trends in gemstone design.
Ana has a capsule collection retailing in Firma, although she and her business partners also accept made-to-order requests and "deconstruct" pieces into something more contemporary, as long as what clients want "dont compromise my design integrity." Using chunky stones that have been dealt unusual, asymmetrical cuts, Anas designs are heavily influenced by her architectural background: sleek, contemporary, and linear. Although she injects a bit of vintage by setting her stones in intricately woven 14k gold that has become her signature.
"All my pieces are one-of-a-kind," says Ana. "If you buy my piece, you buy a piece of me."
Those interested in Rocks by Ana Rocha can contact 0917-8356588.