MANILA, Philippines - Cole Haan, the iconic American designer and retailer of premium footwear, bags, and accessories, recently introduced its newest campaign during the launch of LunarGrand’s biggest collection. Photographers Roy Macam, Jake Versoza, and Tom Epperson, together with visual artist Robert Alejandro and graphic designer AJ Dimarucot, displayed their works based on the theme “The Grand Life†featuring select pieces from the Cole Haan Spring 2014 LunarGrand collection.
“The Grand Life†is Cole Haan’s way of encouraging people to celebrate their lives. The theme was inspired by the many photos posted by LunarGrand fans on Instagram and other social media sites, showcasing the different aspects of their lives: from going to work, having a relaxing sip of coffee, to the most eventful occasions such as landing their dream job, or even getting married.
Cole Haan LunarGrand is a conceptual clash between past and future — the unique and seamless fusion of timeless design and futuristic innovation. Incorporating Nike’s innovative ultra-lightweight Lunarlon cushioning system into Cole Haan’s traditional construction techniques, the LunarGrand achieves unrivaled feel, flexibility and movement.
What makes the LunarGrand so interesting is the fact that the classic dress shoe styles have been preserved and fused perfectly to a sneaker outsole that affords the wearer so much comfort even if one stays on their feet all day — it’s like mixing business with pleasure.
Check out their latest collection at Cole Haan in Glorietta 4, Rockwell, Powerplant Mall, Shangri-La Plaza, and SM Mall of Asia.