MANILA, Philippines - Legendary artist and producer Dr. Dre, Interscope Geffen A&M chairman Jimmy Iovine, and Monster, the leader in audio/video accessories, are proud to announce the official introduction of Heartbeats by Lady Gaga, the latest addition to the hugely popular Beats by Dr. Dre headphone family from Monster.
“Heartbeats by Lady Gaga” are engineered to deliver all the music the artist intended you to hear, with incredible sonic clarity, pounding bass, and all the power demanded by today’s music. The self-inspired design, including every detail developed with Lady Gaga, is both a unique reflection of Lady Gaga’s style and fashion sense as well as her commitment to the sound quality of her music and the way it’s heard.
Lady Gaga explains her motivation behind “Heartbeats by Lady Gaga”: “In the deepest hour of the night, I confess to myself three things — I would die if I was forbidden to write, forbidden to love, or forbidden to fashion. Heartbeats embody the trinity of my human being, with one additional vow: that sound matters. Wear heartbeats, love each other, and celebrate the art and lifestyle of music.”
“Beats by Dr. Dre” has a unique and avant-garde new look and that will revolutionize the headphone world. Everything about the sleek Beats headphones — from their glossy extra-wide headband and hip carrying case to the high-impact attention-getting packaging — reflects impeccable style. The wide adjustable headband, hinged ear cups, and high-quality Monster cable make the Beats listening experience unmatched in comfort and function. A push-to-listen mute button adds to the flexibility and convenience. “Beats by Dr. Dre” headphones will come in a beautifully designed carrying case with anti-microbial cleaning cloths, a special Monster headphone cable, a mini-stereo to 1/4-inch stereo cable adapter, as well as Monster’s iSonitalk, a microphone/headphone adapter for iPhones. Beats are currently available at a suggested retail price of P22,000.00.
Lady Gaga and Dr. Dre Monster earphones are exclusively distributed in the Philippines by Eleksis Marketing Corp.
Available in Abenson, Automatic Centre, Power Mac Center, Switch, Electroworld.