What's new at Rustan's

MANILA, Philippines - For most, the year end signifies clos-ing books, finishing projects, evaluating actions. It’s different for the retail industry, however. December is one of the most promising months of the year. At Rustan’s, coming to the close of 2010 marks beginnings, openings and novelties.

Towards the year-end, Rustan’s trumpets new collections and the opening of new boutiques, all set to welcome the holiday rush.

Toms Steps In

Literally a brand that brings both heart and sole, Toms is the first shoe label to actively pursue the buy one-give one concept: every shoe you buy from the brand means one shoe donated to kids in less fortunate areas such as South America (the Toms shoes is after all patterned after the Argentinian polo slipper), Africa and even the Philippines, through its distribution network and “giving partners.”

Recently, Toms and its founder American traveler Blake Mycoskie celebrated its donation of its one millionth pair, just after four years of retailing. Included in the list of donors are shoe fanatics all across the globe as well as celeb Toms lovers Anne Hathaway, Cassie and Keira Knightley.

Get in on the campaign for the next one million given pairs and visit the new Toms space at Rustans. Aside from incarnations of the classic rounded slip-on design, the brand has just introduced fresh designs such as canvas wedges for girls and comfy lace-ups boots for men.

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