SM City Manila is bringing the movie experience into the future with its new design after it completed renovation in October last year. Surrounding the 12 theaters are subdued colors and modern graphics that are sleek and playful. The area literally glows, thanks to its cubist treatment of the ticket counters (because there are four, you don’t have to wait long to get your tickets). The lighting and form are designed to provide a sense of drama and fun.
The theater seats are now more comfortable with the average theater able to seat 600 moviegoers.
Because of its unique market (students in Manila and surrounding government buildings like the Manila City Hall), the theaters are busiest during weekdays instead of weekend, particularly on Tuesday during the after-lunch showing. But, yes, popcorn is still the top snack for watching a movie.
SM Cinemas are located at the fourth level of SM City Manila.