De-tressing at the Gold Coast

There are those who take hair seriously and those for whom hair care is a religion. Kerastase is one of those that treats the body like a temple – its crowning glory being the most important one. It’s been a staple in the most fashionable baths for years now and all of its incarnations – from the cult-like Oleo relax formula to the more current shine-reflecting Chroma Reflect line, which really turns your hair into satin – really show you the difference when it comes to hair care. Their Kerastase Institute ESA at 6750 Ayala Ave. is proof of their dedication to hair care. With thorough hair analysis and nourishing treatments, your hair is given its just dues.

The favorite of all luxury salons, Kerastase brings its loyal followers to the Gold Coast to experience "Achieving the Path to Luxury." This yearly owners’ summit is to acquaint salon owners with developments in Kerastase and additional salon services.

The Gold Coast, known for its posh and upscale standard of living, makes it the perfect venue to experience luxe at its best. The delegates discovered the latest breakthrough in hair care from experts Patrick Canivet of L’Oreal Japan, followed by new salon-growth ideas from Debra Moglia, general manager of L’Oreal Australia. As for hair fanatics like me, I learned something new, like the fact that hair still grows even if it’s out of the scalp!

The luxe trip was blended with fun with grand, Aussie-themed group dinners (wherein Emphasis bagged the most awards for the night, followed by David’s and the Jesi Mendez group), trips to Movie World, Tropical Fruit World, the world famous Four Winds Revolving Restaurant and shopping galore.

Joining the group were David Charlton and his group, Gina Mendez, Lisa Mauri, and Carmen Mendez, who all own branches of the Jesi Mendez Salon, Teng Roma, Danny Katalbas, and Victor Ortega of Emphasis Salon, Rachele Aguilla of H Salon, Agie Montolino and Ave Blanco of Regine’s salon, Ginger Uy of Kerastase Institute ESA, Fred Penales, and Lucy Brittanico of Hairbytes Salon, accompanied by the Kerastase team: May Abarquez, Patricia Poco, Angelique Villaraza, Carlo Timoteo, Girlie Castro, Ana Trinindad, Marilit Suarez, and Prime Asperer.

All of us fans of that magic potion were treated to a truly unforgettable feast for the senses. You can expect nothing less from a brand that screams winner after all!