Elegance, the contemporary spirit and flair were the order of the day. Before and after the fashion show, guests and onlookers marveled at the stunningly seductive timepieces on exhibit, which come at consumer-friendly price tags. Clearly, the cK watches are the expression of a new lifestyle, and of the world according to Calvin Klein, noted worldwide for cutting-edge design coupled with a free-spirited bold appeal.
Model-turned-TV and movie personality Angel Jacob was a superb emcee, as she encouraged everyone to "Take your time." Alongside dashing models, Manila’s svelte mannequins led by Professional Models Association of the Philippines (PMAP) president Rissa Samson glided down the runway viewing cK. From the exhibit of the latest watch collections, the fashion show progressed to a pulsating beat and climaxed with the presentation of the three cK icons of style.
Dingdong, Pinky and Rissa personify the uncompromising standards of the brand that has shown much potential in changing the fashion watch segment locally. All three who were presented with diamond-studded cK watches by cK Watches VP Iris Chan, stand out from their contemporaries by continuing to be the names to watch in their respective fields. Joining the visiting cK executive were Roger Lim of Beawmont Distributions, Inc. and Richmond Lim, president of watch specialty store TIME DEPOT.
The launching of cK watches at Rockwell served as the perfect time to find out the latest from the three with-it personalities. Dingdong, a mainstay of S.O.P and part of the teleserye Twin Hearts, has gone into directing with GMA 7’s Kakabakaba Saturday weeknight series as vehicle. He also starred with Jolina Magdangal in Annie B. Dingdong has also shown his mettle in hosting events and does not discount the possibility of a career in news and public affairs someday. For this young and versatile lad with dogged determination, an equally assertive yet cool watch brand — cK— meets the mark. Dingdong said he goes for watches that are simple yet sophisticated, which is why cK suits him fine, matching not just his togs but his myriad activities. Dingdong relies on his cK watch whether he’s out in the field with a casual look or all dressed up attending meetings.
For Pinky Webb, it’s important to feel comfortable with who you are and what you’re wearing. Pinky is familiar to televiewers glued to ANC when it aired a blow-by-blow account of Estrada impeachment trial. Pinky continues to anchor the news over ABS-CBN, and has recently taken on anchoring responsibilities for DZMM Saturday radio program. cK timepieces of techno-precision is a work essential for this lady who exudes understand elegance, grit and poise in a pressure-laden milieu like the newsroom. Pinky expressed preference for cK watches that are simple and elegant, as well as the modern and big styles that are in vogue now, in black.
Tall dusky beauty Rissa Samson, hailed by Preview magazine as one of Manila’s "25 Best Dressed Women," is a top model who played a cameo role in the Claudine Barreto-Aga Muhlach starrer Kailangan Kita. Aside from helping reshape PMAP as its president doing all it can to raise the bar on modelling standards, Rissa writes a column for the lifestyle section of Philippine STAR. Constantly on society’s list of the most stylish, Rissa’s exotic looks and X-factor are seen on billboards across the country and in gigs in Paris, New York, Japan and Asia. Rissa goes for forward-looking brands like cK, which she considers a very enduring. Asked about what makes a cK watch a must-have fashion item, she replied that it is an investment in quality and style.