CEBU, Philippines - Personal computer and mobile computing manufacturer Lenovo is strengthening its presence in Cebu and neighboring parts of the Visayas and Mindanao, to take advantage of the dynamic consumer market in the Southern Philippines.
Lenovo, which acquired the PC brand of IBM some three years ago, is now strengthening its position in the Philippine market, including Cebu with the introduction of its new range of consumer PCs and varied models of affordable next generation netbooks.
“We see a big potential for growth in Cebu and neighboring cities in Visayas and Mindanao. We will be investing in Cebu significantly,” said Michael Ngan, Lenovo Philippines country manager for consumer business.
With its active introduction of sophisticated mobile computing devices and PCs, Lenovo cornered number four in terms of market share in third quarter of 2009 in the Philippines.
Recently, the company unveiled its new IdeaPad Y550P laptop and IdeaCEnter B500 desktop, designed to meet the performance, style and usability standards of today’s multi-tasking consumers.
Susan Tan, product manager for IDEa Business Unit, ASEAN (emerging markets), Lenovo (Singapore) Pte. Ltd., said that the Philippines, is one of the fastest growing markets in ASEAN, especially in netbooks.
Lenovo’s latest IdealPad Y550P laptop and IdeaCentre B500 desktop meet consumer demands for mobility, added power to effectively multitask, flexibility to support professional and personal computing needs, data security, stylish designs and the latest multi-media features.
The IdeaPad Y550P, dubbed as “cutting-edge power for multi-media on the go” is ideal for today’s multi-tasker and the most powerful laptop in Lenovo’s consumer portfolio.
The Y550P is Lenovo’s first notebook to use the new Intel Core i7 processor with Intel Turbo Boost Technology that automatically speeds up the processor when the PC needs extra performance.
The IdeaCentre B500 or its version of high performance all-in-one, immersive entertainment experience, also features Intel Core 2 Quad processor, powerful discrete graphics, up to 8GB DDR3 memory and 1TB HDD storage space. It is also described as the ultimate PC for serious gamers and multimedia users.
For the affordable mobile computing devices, Lenovo introduced its new series of next generation netbooks through the IdeaPad S10-3t and S10-3 netbooks combine portability, style and industry-leading technologies that will redefine the netbook category.
The S10-3t is the industry’s first multi-touch capacitive netbook tablet, meaning it is built with Lenovo NaturalTouch responsive fingertip touch screen technology versus pressure touch technology, creating an optimal netbook user touch experience.