DTI urges e-commerce platform to follow vape law

Photo shows a man using an electronic cigarette, also known as vape on January 27, 2022.
Jesse Bustos

MANILA, Philippines — The Department of Trade and Industry (DTI) is urging e-commerce platforms to comply with the new law regulating vaporized nicotine, non-nicotine products, and novel tobacco products.

“We appeal to all online marketplaces to police their sellers and ensure that appropriate age verification mechanisms and point of sale signages are in place, and that all listed products bear the required graphic health warnings prescribed by Republic Act 11900,” DTI-Consumer Protection Group Undersecretary Ruth Castelo said.

Republic Act 11900 or the Vaporized Nicotine and Non-Nicotine Products Regulation Act, lapsed into law on July 25, 2022, while its implementing rules and regulations (IRR) were issued by the DTI in December of the same year.

The law covers vapor products/refills, vapor product devices, heated tobacco products, HTP consumables and devices, as well as novel tobacco products.

Castelo reiterated the mandatory compliance with Joint Administrative Order 22-01, reminding all digital platforms including social media marketplaces such as Facebook/Meta, Instagram, Viber, Lazada, Shopee, Carousell, among others, that existing laws, rules, and regulations that apply to physical stores likewise apply to online stores.

The DTI said it would continue its intensified monitoring and enforcement activities to safeguard consumers and ensure that businesses are compliant with the law.

“The DTI expects the cooperation of marketplaces and e-commerce platforms to take down listings of prohibited vaporized nicotine and non-nicotine products and novel tobacco products packaged, labeled, marketed or presented with flavor descriptors that are unduly appealing to the youth, such as fruit, candy brand, dessert, cartoon character,” the agency said.

DTI-CPG recently urged all e-commerce platforms operating in the country to comply with the new law, following the increase in the number of online merchants selling prohibited items.

“In response to the recently held dialogue with the online platforms, Shopee Philippines Inc. has taken swift action and immediately implemented ongoing measures to strengthen its monitoring and policing of prohibited vaporized nicotine and non-nicotine products being advertised and sold on their platform,” the DTI said.

Shopee reported that they have already removed over one million prohibited vape listings from their platform.

“We will also continue to maintain a direct line with the DTI-CPG as we work together on this matter moving forward. Rest assured that our ongoing measures will continue to help our sellers comply with their obligations under the vape law,” a representative from Shopee Public Affairs Office told the DTI.

Last month, the DTI assured the public of its intensified enforcement activities to ensure the compliance of business establishments with the vape law and its IRR.

“With the effectivity of the IRR on Dec.28, 2022, manufacturers and importers are given an 18-month transitory period until June 5, 2024, to comply with product registration and certification requirements under RA11900,”the DTI said.

“For product registration, only BPS (Bureau of Philippine Standards)-registered and certified vaporized nicotine and non-nicotine products, their devices, and novel tobacco products with the applicable graphic and textual health warnings shall be sold to the general public by June 2024,”it said.

The DTI said it issued notices of violation to establishments selling vaporized nicotine and non-nicotine products, their devices, and novel tobacco products with markings or characters, such as cartoons, anime, manga, animated characters, youth influencers, personalities, and the like, as well as those that are packaged, labeled, presented or marketed with flavor descriptors such as fruit, candy brand, dessert or cartoon character.

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