Powered by the broadcast reach of 23 top local radio stations and the proven popularity of the brand, the Eight OClock Cash Panalo Linggo Linggo is turning out to be another successful marketing blitz that is expected to further strengthen the brands leadership in the powdered drinks market.
Under the promo, weekly draws will be from Jan. 28 in four areas simultaneously for seven consecutive weeks. There will be 10 weekly winners per area whose names will be announced in participating radio stations. The grand raffle prizes to be given per area will be topped by a P100,000 first prize, five second prizes of P50,000, 10 third prizes of P10,000 and 20 consolation prizes of P5,000.
Mega Manila consumers from Valenzuela, Malabon, Navotas, Marikina, Caloocan, Pateros, San Juan, Mandaluyong, Quezon City, Pasig, Makati, Manila, Pasay, Las Piñas, Parañaque, Muntinlupa, Taguig and Rizal can tune in to 102.7 Star FM, 94.7 DWLL and 101.9 DWRR for the promo.
For Central Luzon residents of Bataan, Bulacan, Nueva Ecija, Pampanga, Tarlac, and Zambales, participating radio stations are 99.1 DWGV-FM, 105.1 DWWG-FM; 96.1 DWXT-FM; and 96.7 DWSL-FM.
Those living in the Southern part of Luzon in Aurora, Batangas, Cavite, Laguna, Marinduque, Mindoro, Palawan, Quezon, Romblon, and Bicol are covered by radio stations 90.3 Star FM; 1269 DZVXS, 91.1 Campus Radio; 783 DYME-AM; 104.7 DWEY-FM; 103.5 Star FM; 103.7 DWOL-FM; 999 DWMI-AM; and 909 DYSP-AM.
North Luzon listeners from Ilocos Norte and Sur, La Union, Pangasinan, Batanes, Cagayan, Isabela, Nueva Vizcaya, Quirino, Abra, Apayao, Benguet, Ifugao, Kalinga and Mountain Province may tune in to 603 DZVV-AM, 720 DZSO-AM, 95.1 DWMB-FM, 106.3 DWBZ-FM, 96.1 Star-FM, 747DZJC-AM and Campus Radio 89.3.
To join, simply buy any size of any Eight OClock variant (Classic Orange, Pomelo, Pineapple, Orange-Mango Combi, and Orange-Pineapple Combi). Senders should write name, address and signature on labels as proof of purchase. Entries may be dropped in the numerous dropbox centers in supermarkets and groceries all over Luzon and in all participating radio stations. Grand raffle draw is on April 5, 2002.