Roxas will address a multinational audience of retailers at 10 a.m. of Aug. 17, when he is expected to announce what the government is doing to boost the industry.
The events overall chairman Frederick D. Go said Roxas would also discuss what the Philippine Retailers Association (PRA) could expect from the government in the face of the global financial squeeze.
The national umbrella organization of the retail industry, the PRA is the organizer of both the conference and the expo, where SM Shoemarts Teresita Sy-Coson will deliver the keynote address on Aug. 15.
Coson is expected to reveal SMs secret in successfully weathering economic storms. She will also discuss the conference theme, "Power of Retailing," which is widely regarded as a major development catalyst, especially in the globalizing world economy.
Other local and foreign speakers are MasterCard Internationals Esmond Chan who will talk on Retailers Best Practices: Credit Card Fraud Prevention; Arthur Andersens Stuart Bennie on Retailing: A Global Perspective; Davenport Campbells Aaron Hechtman and Andrew Gay on Effective Retail Planning and Store Design for Increased Profitability; Queena Lee-Chua on Professionalizing the Family Business; Unilever Phils on Efficient Consumer Response Towards Retailing Productivity; Guthrie Jensen on Hiring and Retaining the Right Talent/People; Angelica Suiza on The Power of Advertising; Oracle Phils. on Leveraging On-line Marketplaces for Retail Competitiveness; and Edsamail on New Media; among others.
Other details can be obtained from the PRA (tel. 6874180; 6874985; pager 127767030; or e-mail pra@nwave.net
The conference is supported by GMA-7, Manila Bulletin, Ever Gotesco Malls, Robinsons Malls, PLDT Cash Card, SM Shoemart, Oracle Phils., Hewlett Packard, IBM Phils., Sta. Lucia East Grand Mall, MacGraphics Carranz, Wave 89.1, KCFM 93.9, Montanara, Dupont Far East Inc., Johnson & Johnson, and Ayala Land.
The conference is also supported by Bench, Sportshouse, Goodwill Bookstore, Ads on Bags, All Visual Lights, LG Collins, Chase Pacific, Adman Resources, Coca Bottlers Phils. Inc., and Auto-ID.